NEOPITCH.
An agile collective team of industry experts, freelancers and consultants collaborating to deliver big results.
Taylor Byrne
Property Consultants & Valuers
Taylor Byrne - Property Consultants & Valuers
Now trading as Acumentis - The new face of LMW and Taylor Byrne
Taylor Byrne was one of the largest wholly Australian owned valuation companies, with 28 branch offices throughout New South Wales and Queensland. They provided independent property advice to the government, agribusiness, commercial and residential sectors.
With 28 offices working semi-independently from the head office in Brisbane, the Taylor Byrne brand was becoming diluted with different designs, processes and messages.
Neopitch partnered with Taylor Byrne to create a consistent brand identity and messaging, including a range of marketing elements that could be used across the whole company. For example, we developed a new website that helped streamline in-house processes (such as online valuation enquiries), and also created a hub where employees could easily access promotional materials for each sector.
The result was an overall increase in brand awareness and consistent brand messaging.
The brand and marketing elements produced by Neopitch included:
- Website development with CRM, email marketing, e-commerce and enquiry automation
- Email marketing to industry segments
- Corporate brochures
- Exhibition/conference pull-up banners and supporting promotional materials
- PowerPoint presentations for the financial sector
- Office signage
- Branded on-hold messages
- Digital footprint clean-up including claiming/updating with consistent brand message
of 28 ‘google my business’ locations across NSW and Queensland.
Then we can help you design a great game plan.
There’s no point having great advice, strategies and creative solutions without implementation.
Neopitch don’t walk away once the high-level thinking is done. This is where the real fun begins. Our team of experts partner with you to deliver the marketing components and help you put them into action. Neopitch is an agile team. We collaborate with experts across a diverse range of capabilities to execute your game plan, amplify your brand story and deliver results.
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We engaged Neopitch to modernise our regional practices brand and marketing strategy. The network covers a wide geographical area and multiple offices which were inconsistent in brand and use of marketing material. Neopitch took the time to understand our business, our issues and our desired outcomes. This initial time and input allowed a structured approach and roll out, creating consistent branding across all platforms and increased industry awareness. Always available, willingness to listen and genuine engagement with the business made them a pleasure to work with. Positive outcomes and defined results also help!
Damian Burley | Executive Director - Taylor Byrne
