Percival Property

percival.com.au 

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Percival Property, a well-known real estate agency in Port Macquarie, needed help keeping up with the constant demand for design, branding, and marketing services. They needed help meeting these demands for their clients and themselves and came across our agency, Neopitch, online.

 

Percival Property faced unique challenges in the highly competitive real estate market. Their brand had been changed to align with trends and demands, resulting in a loss of consistency and visual distinctiveness. Neopitch stepped in to help by conducting a brand audit of all the current marketing assets and engaging in in-depth discussions with senior staff and principals. This comprehensive approach allowed for an understanding of the problems with the brand identity and where Percival Property wanted to be positioned in the property market. The result was a meticulously crafted 'brand bible'.

Neopitch continues to be a sounding board for new ideas, strategy discussions, key messages, and more. Since our initial meeting, we have worked alongside Percival Property to create a range of marketing materials, including:

 

-  Brand identity and strategy

-  Promotional videos

-  Social media strategy and content

-  Press advertisements

-  Photo library (ongoing)

-  Bus shelter and bus seat signage

-  Radio scripts

-  Shopfront window decals

-  Letterbox drops

-  Promotional brochures

-  Property signage, and more.